Building visual worlds through illustration, motion, and creative direction. ORBEH STUDIO develops narrative imagery, campaign systems, and visual experiences for brands, entertainment, cultural initiatives, and collaborative communities

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studio

The core of the study is based on research, we base each project from its background to the creation of compositions that highlight the identity of a brand, which makes it unique and special.

ABOUT

GUILLERMO FLORES PACHECO is a Visual Director and multidisciplinary artist creating hand-crafted visual worlds through illustration, animation, collage, and narrative image-making. His work blends frame-by-frame motion, conceptual storytelling, and mixed-media aesthetics to develop emotionally driven visuals for campaigns, cultural projects, and brand experiences. Moving between art direction and visual experimentation, he creates imagery that feels tactile, cinematic, and deeply authored. Based in Mexico, he works internationally across campaign visuals, key art, motion systems, collectible imagery, and visual storytelling.

Creative Speaker

Through talks, workshops, and collaborative experiences, Guillermo explores creativity, cultural identity, visual storytelling, and the power of community. Drawing from over two decades of international creative practice, his sessions invite audiences to reconnect with their own perspective, uncover the value of their cultural roots, and transform personal experiences into meaningful creative work.

Adobe MAX 2025
Conference – Super session: ‘Artistry in motion’ | SS2. Los Angeles, CA / Oct 29, 2025
Agrafa 2026 – Circles
Talk at Academy of Fine Arts – ASP | 9th International Design Conference / May 14-15, 2026 / Katowice, Poland
CD Project Red
Lecture: How to find your creative voice – CD Project Red Graphic design team – Oct 13, 2025, Warsaw, Poland
Centro
Textile and fashion design | Workshop – Fashion patterns, creating a collage for textiles / Mexico City, April 28, 2023
DeHache 26
Conference – Queretaro, Mexico / April 24–25, 2026 City theater
Digital Design Days 26
10th anniversary / Talk & Creative session | Superstudio Village / May 7-9, 2026 / Milano, Italy
Entrevistas Bellas Artes
International design festival | Conference & Creative session / Nov 13–14, 2025 Cali, Colombia
IED Milano
Talk at Istituto Europeo di Design / May 11, 2026 / Milano, Italy
Ladweek 2026
Talk & Creative session – Tec de Monterrey | Mty, Mexico / March 13-14, 2026
Offf MX
Conference: ‘How to find and shape your creative voice’ – Mexico City / August 28-29, 2025
SVA NYC
Illustration Photoshop Bootcamp Class at School of Visual Arts, 10/25, 2023 New York City
Paradiso Fest 2025
Conference: ‘El hilo invisible’ ft. Pablo Honey – Merida, Mexico / March 14, 2025
The Design Conference
Conference: ‘Unlocking, shaping and expressing our distinct voice’ – Brisbane, Aus / June 05-07, 2024
The One Club for Creativity | Miami
Beyond Macondo: Realismo mágico in the US | Moderator – Panel discussion | Oct 2, 2025 Miami
Paste Up Mx
International collage festival | Talk 'Beyond the exhibition: The artistic network' | Mexico City
Collage Week
Conversation & Collage jam – 'Between the analog and the digital' | Bogota, Colombia
Talent Land
TalentNetwork – Creative Land: 'Uncertainty as a Creative Driver' | Guadalajara, Mexico
UNIVA
International conference on communication, languages and multimedia | Guadalajara, Mexico

clients

Selected collaborators

Developing visual narratives, campaign imagery, and creative collaborations
across global brands, cultural institutions, and entertainment projects.

Adobe

APPLE

Burning Man

Cirque du soleil

Citi private bank

Domestika

Doterra

JW Marriott

Marc Jacobs

Momentum worldwide

Paradisiartificiali

Rubecon

San Pellegrino

Sephora

Sony Music

Televisa Univision

Tequila Patrón

Universal Music

Vidanta

Wired Mag

Xfinity